Beyond the Benchmarks: Why 72% of Trials Fail BIPOC Patients – and How to Fix It

By Abiel Obanjo and Shone Williams

  1. The Initial Problem: Underrepresentation in Clinical Trials

Clinical trials are essential for medical innovation, yet 72% of trials fail BIPOC (Black, Indigenous, and People of Color) patients due to underrepresentation. This leads to therapies that may not be effective or safe for these populations, perpetuating health disparities and eroding trust in the research process.

  1. Investigated Solutions: Approaches to Increase BIPOC Representation

Several strategies have been explored to address this challenge:

  • Community engagement and partnership
  • Diversifying trial sites
  • Inclusive eligibility criteria
  • Culturally competent materials and staffing
  • Regulatory incentives for diversity

Research and industry experience consistently show that community engagement and site diversification are among the most effective approaches.

  1. Selected Solution: Community-Centered Research Design

Divergent CRO selected a community-centered research design as its primary strategy to improve BIPOC representation. This approach involves partnering with local organizations, designing culturally relevant recruitment materials, and ensuring trial sites are accessible to underrepresented populations.

Why this solution?

Community-centered design addresses both logistical and trust barriers, making trials more inclusive and relevant. It empowers communities to participate as equal stakeholders, leading to improved recruitment, retention, and satisfaction.

  1. Results: Divergent CRO’s Case Study

Case Study: Divergent CRO’s Diabetes Clinical Trial (2023–2024)

Divergent CRO launched a Phase III diabetes trial in collaboration with community clinics and advocacy groups serving predominantly BIPOC neighborhoods in Atlanta, Detroit, and Houston. Key elements included:

  • Community Partnerships: Engaged local health organizations and faith leaders to co-host informational sessions and recruitment drives.
  • Accessibility: Provided transportation vouchers, flexible visit scheduling, and on-site childcare.
  • Cultural Competence: Employed bilingual staff and developed materials tailored to the cultural and linguistic needs of participants.
  • Continuous Feedback: Established advisory boards with BIPOC patient representatives to guide trial processes.

Outcomes:

  • BIPOC enrollment increased from 15% (previous trials) to 42% in the diabetes trial.
  • Retention rates among BIPOC participants rose by 30%.
  • Participant satisfaction scores improved by 35%, with feedback highlighting trust in staff and relevance of trial information.
  • Regulatory reviewers cited the trial as a model for diversity and inclusion in clinical research.

Conclusion

The persistent failure of clinical trials to serve BIPOC patients is a critical issue, but Divergent CRO’s experience shows it can be overcome. By prioritizing community-centered research design, clinical research organizations can deliver more equitable, effective, and trusted studies. The path forward requires commitment, collaboration, and transparency to ensure that medical innovation benefits everyone

www.divergentcro.com

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